MBA in Fashion Business and Event Management

Eligibility

Any Degree (UGC Recognised)

Duration

2 Years

Campus

ADM X JD Institute – Kochi

Certification

BESTIU

Course Overview

Master of Business Administration or MBA in Fashion business & Event Management  is a two-year postgraduate program offered by Academy of design and management, Cochin , In Association with  one of the top fashion schools in India, JD Institute of Fashion Technology, and  collaboration with Bharatiya Engineering Science Technology Innovation University. The MBA in Fashion Business and Event Management at ADM is uniquely structured to blend the creative essence of fashion with the strategic and operational foundations of business management. With a curriculum that is both market-driven and strategically designed, the program prepares students to become accomplished professionals, equipped to launch and manage their own fashion brands or event management ventures.

The MBA in Fashion Business & Event Management program is designed to cultivate entrepreneurial skills within the fashion industry, whether for launching innovative products or offering services. It equips students with the knowledge to manage fashion brands and events, implement creative marketing strategies, and establish a unique business identity. The curriculum takes students through a comprehensive journey—starting with core business fundamentals, advancing to the development and production of fashion products, and culminating in the expertise to design and manage events that deliver exceptional experiences.

Learning Outcomes

Learning Outcomes of MBA in Fashion Business & Event Management

Industry Insight - Develop a comprehensive understanding of the present and future scope of the design industry, with the ability to identify and address contemporary challenges.

Design Thinking & Innovation - Gain in-depth knowledge of design philosophies and apply innovative, experimental methodologies to problem-solving.

Specialization & Expertise - Explore and refine individual areas of specialization while staying aligned with industry practices through hands-on projects, field visits, and practical exposure.

Entrepreneurial Development - Cultivate entrepreneurial skills, confidence, and adaptability to thrive in the competitive design and fashion business landscape.

Digital & Technical Proficiency - Achieve mastery of digital and technical tools to build a career that embraces technological advancements in fashion, events, and design.

Career Opportunities

Academy of Design & Management in Association with JD Institute of Fashion Technology holds strong industry linkages with various fashion and  event brands and institutions. Being a graduate from this programs enable students to:

Startup Leadership & Project Development

Entrepreneurship

Management Consulting

Strategic Business Planning

Marketing & Communications Management

Retail & Merchandising Leadership

Financial Operations Management

Freelance Project Consultancy

Brand Leadership & Management

Trend Analysis & Forecasting

Syllabus

SEMESTER I
  • Course ID

    Course Title

    Course Type

  • MAIF

    Communication & Presentation Skills

    Theory

  • MAIF

    Principles of Management

    Theory

  • MAIF

    Dynamics of Fashion Industry

    Theory

  • MAIF

    Event Management

    Theory

  • MAIF

    Research Methodology

    Theory

  • Course ID

    Course Title

    Course Type

  • MAIF

    Organizational Behavior and Human Resource Management

    Theory

  • MAIF

    Consumer Behaviour & Psychology

    Theory

  • MAIF

    Marketing Management

    Theory

  • MAIF

    Trend & Events Forecasting

    Theory

  • MAIF

    Exhibition & Event Planning

    Practical

  • Course ID

    Course Title

    Course Type

  • MAIF

    Brand Management

    Theory

  • MAIF

    Visual Merchandising

    Theory

  • MAIF

    Publicity & Media Management

    Theory

  • MAIF

    E- Commerce

    Theory

  • MAIF

    Dissertation

    Practical

  • Course ID

    Course Title

    Course Type

  • MAIF

    Sourcing & Vendor Management

    Theory

  • MAIF

    Cost Management & Budgeting

    Theory

  • MAIF

    Legal Policies & Best Practises

    Theory

  • MAIF

    Entrepreneurship

    Theory

  • MAIF

    Project

    Practical

Seats are limited for the next intake.

Secure your spot by completing the online application today.

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